Behavioral Health & Counseling · Austin, TX

Behavioral Health & Counseling Market in
Austin, TX

$910M TAM · Market Score 86/100 · Ranked #23 of 925 MSAs by TAM

Bottom-up market data for the Austin, TX MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$910M
rank #23 of 925
Market Score
86/100
rank #3 of 925 · 100th percentile
Operators
567
2,036 employees
Pop. growth (5-yr)
21.3%
rank #48 of 872

Market Score breakdown

How Austin scored 86/100 for Behavioral Health & Counseling

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Austin ranks in the 100th percentile nationally for Behavioral Health & Counseling.

ComponentWeightValuePercentile
Total Population40%2,426,59297
Fragmentation Score35%95.166
% HH Income >$150K25%31.5597

TAM by segment

$910M in Austin broken down by segment

Health_behavioral Per Cap
$910M
100% of total TAM

Demographic snapshot

Who lives and buys in Austin

Population
2,426,592
21.3% 5-yr growth
Median HH income
$100,431
31.6% HHs $150K+
Housing units
1,042,843
11.9% age 65+
GDP per capita
$110,626

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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