Behavioral Health & Counseling · Baltimore, MD

Behavioral Health & Counseling Market in
Baltimore, MD

$1.1B TAM · Market Score 72/100 · Ranked #20 of 925 MSAs by TAM

Bottom-up market data for the Baltimore, MD MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

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Total TAM
$1.1B
rank #20 of 925
Market Score
72/100
rank #116 of 925 · 88th percentile
Operators
497
4,118 employees
Pop. growth (5-yr)
2.1%
rank #416 of 872

Market Score breakdown

How Baltimore scored 72/100 for Behavioral Health & Counseling

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Baltimore ranks in the 88th percentile nationally for Behavioral Health & Counseling.

ComponentWeightValuePercentile
Total Population40%2,849,43698
Fragmentation Score35%55.923
% HH Income >$150K25%31.2897

TAM by segment

$1.1B in Baltimore broken down by segment

Health_behavioral Per Cap
$1.1B
100% of total TAM

Demographic snapshot

Who lives and buys in Baltimore

Population
2,849,436
2.1% 5-yr growth
Median HH income
$99,470
31.3% HHs $150K+
Housing units
1,201,675
16.7% age 65+
GDP per capita
$96,660

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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