Behavioral Health & Counseling Market in
Indiana
$1.4B statewide TAM · 37 metros · Rank #21/51 states · 1.4% of national TAM
Bottom-up rollup across every metro in Indiana. PinpointIQ covers all 37 MSAs in the state.
Top metros
Most attractive Behavioral Health & Counseling metros in Indiana
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Indianapolis, IN MSA | $635M | 68 |
| #2 | Evansville, IN MSA | $69M | 56 |
| #3 | Fort Wayne, IN MSA | $121M | 54 |
| #4 | Elkhart, IN | $53M | 54 |
| #5 | Bloomington, IN | $40M | 51 |
| #6 | Columbus, IN | $25M | 48 |
| #7 | South Bend, IN MSA | $81M | 48 |
| #8 | Lafayette, IN | $52M | 48 |
| #9 | DeKalb County, IN | $12M | 45 |
| #10 | Michigan City, IN | $30M | 44 |
What drives the Market Score
How Behavioral Health & Counseling attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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