Behavioral Health & Counseling Market in
Mississippi
$456M statewide TAM · 20 metros · Rank #39/51 states · 0.5% of national TAM
Bottom-up rollup across every metro in Mississippi. PinpointIQ covers all 20 MSAs in the state.
Top metros
Most attractive Behavioral Health & Counseling metros in Mississippi
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Jackson, MS MSA | $141M | 71 |
| #2 | Gulfport, MS MSA | $98M | 67 |
| #3 | Lafayette County, MS | $17M | 62 |
| #4 | Clarke County, MS | $16M | 52 |
| #5 | Itawamba County, MS | $31M | 50 |
| #6 | Oktibbeha County, MS | $11M | 50 |
| #7 | Pearl River County, MS | $12M | 49 |
| #8 | Hattiesburg, MS | $35M | 49 |
| #9 | Lowndes County, MS | $13M | 40 |
| #10 | Lincoln County, MS | $7M | 39 |
What drives the Market Score
How Behavioral Health & Counseling attractiveness is measured
Frequently asked questions
Behavioral Health & Counseling market in Mississippi: common questions
How big is the behavioral health & counseling market in Mississippi?
The statewide behavioral health & counseling total addressable market in Mississippi is $456M, aggregated across 20 MSAs. This represents 0.5% of the $100.5B U.S. behavioral health & counseling market.
How does Mississippi rank nationally for behavioral health & counseling?
Mississippi ranks #39 of 51 states by behavioral health & counseling TAM — the 24th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive behavioral health & counseling metros in Mississippi?
PinpointIQ ranks the top behavioral health & counseling metros in Mississippi by Market Score (a vertical-specific attractiveness composite): #1 Jackson, MS MSA ($141M TAM, Market Score 71); #2 Gulfport, MS MSA ($98M TAM, Market Score 67); #3 Lafayette County, MS ($17M TAM, Market Score 62); #4 Clarke County, MS ($16M TAM, Market Score 52); #5 Itawamba County, MS ($31M TAM, Market Score 50). Market Score weighs the drivers of behavioral health & counseling demand and operator concentration.
What drives behavioral health & counseling attractiveness in Mississippi's metros?
PinpointIQ's Behavioral Health & Counseling Market Score for every MSA in Mississippi is computed from 3 components: Total Population (40%); Fragmentation Score (35%); % HH Income >$150K (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many behavioral health & counseling markets does PinpointIQ cover in Mississippi?
PinpointIQ covers all 20 Metropolitan Statistical Areas (MSAs) in Mississippi for behavioral health & counseling, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get behavioral health & counseling market data for a specific Mississippi metro?
Individual metro pages are available for every MSA in Mississippi covered by PinpointIQ. You can also pull a free behavioral health & counseling market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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