Behavioral Health & Counseling Market in
Washington, DC, DC
$3.0B TAM · Market Score 79/100 · Ranked #4 of 925 MSAs by TAM
Bottom-up market data for the Washington, DC MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Washington, DC scored 79/100 for Behavioral Health & Counseling
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Washington, DC ranks in the 96th percentile nationally for Behavioral Health & Counseling.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| Total Population | 40% | 6,318,377 | 100 |
| Fragmentation Score | 35% | 75.7 | 41 |
| % HH Income >$150K | 25% | 42.14 | 100 |
TAM by segment
$3.0B in Washington, DC broken down by segment
Demographic snapshot
Who lives and buys in Washington, DC
Frequently asked questions
Behavioral Health & Counseling market in Washington, DC: common questions
How big is the behavioral health & counseling market in Washington, DC, DC?
The behavioral health & counseling market in Washington, DC, DC has a total addressable market of $3.0B, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Washington, DC the #4 largest behavioral health & counseling market of 925 U.S. MSAs.
How many behavioral health & counseling companies are in Washington, DC?
PinpointIQ tracks 889 behavioral health & counseling establishments in the Washington, DC MSA, employing approximately 5,263 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Washington, DC rank nationally for behavioral health & counseling?
Washington, DC scores 79/100 on PinpointIQ's Behavioral Health & Counseling Market Score, ranking #40 of 925 U.S. metros — the 96th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for behavioral health & counseling operators and investors.
What drives behavioral health & counseling demand in Washington, DC?
PinpointIQ scores Washington, DC's behavioral health & counseling market on 3 components: Total Population (40% weight, 100th percentile); Fragmentation Score (35% weight, 41th percentile); % HH Income >$150K (25% weight, 100th percentile). The weights are calibrated to the behavioral health & counseling vertical and applied consistently across every U.S. MSA.
What are the biggest behavioral health & counseling sub-segments in Washington, DC?
Washington, DC's $3.0B behavioral health & counseling TAM breaks down into: Health_behavioral Per Cap ($3.0B, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Washington, DC growing? How does population affect the behavioral health & counseling market?
Washington, DC has a population of 6,318,377 and has grown 3.7% over the last 5 years. Population change is one of the drivers of behavioral health & counseling demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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