Childcare & Early Education · Seattle, WA

Childcare & Early Education Market in
Seattle, WA

$3.6B TAM · Market Score 87/100 · Ranked #12 of 925 MSAs by TAM

Bottom-up market data for the Seattle, WA MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$3.6B
rank #12 of 925
Market Score
87/100
rank #9 of 925 · 99th percentile
Operators
1,434
13,692 employees
Pop. growth (5-yr)
8.7%
rank #149 of 872

Market Score breakdown

How Seattle scored 87/100 for Childcare & Early Education

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Seattle ranks in the 99th percentile nationally for Childcare & Early Education.

ComponentWeightValuePercentile
Kids Under 6 Needing Childcare40%139,42298
Fragmentation Score35%77.266
% HH Income >$150K25%37.5999

TAM by segment

$3.6B in Seattle broken down by segment

Childcare Full Day
$3.6B
100% of total TAM

Demographic snapshot

Who lives and buys in Seattle

Population
4,061,920
8.7% 5-yr growth
Median HH income
$115,177
37.6% HHs $150K+
Housing units
1,704,523
14.4% age 65+
GDP per capita
$148,714

Frequently asked questions

Childcare & Early Education market in Seattle: common questions

How big is the childcare & early education market in Seattle, WA?

The childcare & early education market in Seattle, WA has a total addressable market of $3.6B, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Seattle the #12 largest childcare & early education market of 925 U.S. MSAs.

How many childcare & early education companies are in Seattle?

PinpointIQ tracks 1,434 childcare & early education establishments in the Seattle MSA, employing approximately 13,692 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.

How does Seattle rank nationally for childcare & early education?

Seattle scores 87/100 on PinpointIQ's Childcare & Early Education Market Score, ranking #9 of 925 U.S. metros — the 99th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for childcare & early education operators and investors.

What drives childcare & early education demand in Seattle?

PinpointIQ scores Seattle's childcare & early education market on 3 components: Kids Under 6 Needing Childcare (40% weight, 98th percentile); Fragmentation Score (35% weight, 66th percentile); % HH Income >$150K (25% weight, 99th percentile). The weights are calibrated to the childcare & early education vertical and applied consistently across every U.S. MSA.

What are the biggest childcare & early education sub-segments in Seattle?

Seattle's $3.6B childcare & early education TAM breaks down into: Childcare Full Day ($3.6B, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.

Is Seattle growing? How does population affect the childcare & early education market?

Seattle has a population of 4,061,920 and has grown 8.7% over the last 5 years. Population change is one of the drivers of childcare & early education demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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