Eye Care & Optometry Market in
Utah
$707M statewide TAM · 10 metros · Rank #25/51 states · 1.2% of national TAM
Bottom-up rollup across every metro in Utah. PinpointIQ covers all 10 MSAs in the state.
Top metros
Most attractive Eye Care & Optometry metros in Utah
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Salt Lake City, UT MSA | $280M | 88 |
| #2 | Ogden, UT MSA | $148M | 84 |
| #3 | St. George, UT | $35M | 73 |
| #4 | Provo, UT MSA | $162M | 68 |
| #5 | Logan, UT | $28M | 65 |
| #6 | Iron County, UT | $9M | 45 |
| #7 | Brigham City, UT-ID Micro Area | $12M | 43 |
| #8 | Summit County, UT | $23M | 39 |
| #9 | Uintah County, UT | $6M | 17 |
| #10 | Carbon County, UT | $3M | 2 |
What drives the Market Score
How Eye Care & Optometry attractiveness is measured
Frequently asked questions
Eye Care & Optometry market in Utah: common questions
How big is the eye care & optometry market in Utah?
The statewide eye care & optometry total addressable market in Utah is $707M, aggregated across 10 MSAs. This represents 1.2% of the $60.3B U.S. eye care & optometry market.
How does Utah rank nationally for eye care & optometry?
Utah ranks #25 of 51 states by eye care & optometry TAM — the 52th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive eye care & optometry metros in Utah?
PinpointIQ ranks the top eye care & optometry metros in Utah by Market Score (a vertical-specific attractiveness composite): #1 Salt Lake City, UT MSA ($280M TAM, Market Score 88); #2 Ogden, UT MSA ($148M TAM, Market Score 84); #3 St. George, UT ($35M TAM, Market Score 73); #4 Provo, UT MSA ($162M TAM, Market Score 68); #5 Logan, UT ($28M TAM, Market Score 65). Market Score weighs the drivers of eye care & optometry demand and operator concentration.
What drives eye care & optometry attractiveness in Utah's metros?
PinpointIQ's Eye Care & Optometry Market Score for every MSA in Utah is computed from 3 components: Population 50-64 (35%); Fragmentation Score (35%); Population 65+ (30%). Each component is scored at the national percentile level before being weighted into the composite.
How many eye care & optometry markets does PinpointIQ cover in Utah?
PinpointIQ covers all 10 Metropolitan Statistical Areas (MSAs) in Utah for eye care & optometry, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get eye care & optometry market data for a specific Utah metro?
Individual metro pages are available for every MSA in Utah covered by PinpointIQ. You can also pull a free eye care & optometry market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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