Gyms & Fitness Studios · Birmingham, AL

Gyms & Fitness Studios Market in
Birmingham, AL

$77M TAM · Market Score 66/100 · Ranked #56 of 925 MSAs by TAM

Bottom-up market data for the Birmingham, AL MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$77M
rank #56 of 925
Market Score
66/100
rank #187 of 925 · 80th percentile
Operators
151
2,772 employees
Pop. growth (5-yr)
3.5%
rank #353 of 872

Market Score breakdown

How Birmingham scored 66/100 for Gyms & Fitness Studios

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Birmingham ranks in the 80th percentile nationally for Gyms & Fitness Studios.

ComponentWeightValuePercentile
% HH Income >$150K35%18.6377
Fragmentation Score35%10.229
Total Population30%1,184,61395

TAM by segment

$77M in Birmingham broken down by segment

Fitness_gyms Membership
$77M
100% of total TAM

Demographic snapshot

Who lives and buys in Birmingham

Population
1,184,613
3.5% 5-yr growth
Median HH income
$71,498
18.6% HHs $150K+
Housing units
526,287
17.1% age 65+
GDP per capita
$75,857

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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