Gyms & Fitness Studios Market in
Charlotte, NC
$228M TAM · Market Score 75/100 · Ranked #25 of 925 MSAs by TAM
Bottom-up market data for the Charlotte, NC MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Charlotte scored 75/100 for Gyms & Fitness Studios
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Charlotte ranks in the 94th percentile nationally for Gyms & Fitness Studios.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| % HH Income >$150K | 35% | 23.74 | 89 |
| Fragmentation Score | 35% | 26.4 | 41 |
| Total Population | 30% | 2,768,407 | 98 |
TAM by segment
$228M in Charlotte broken down by segment
Demographic snapshot
Who lives and buys in Charlotte
Frequently asked questions
Gyms & Fitness Studios market in Charlotte: common questions
How big is the gyms & fitness studios market in Charlotte, NC?
The gyms & fitness studios market in Charlotte, NC has a total addressable market of $228M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Charlotte the #25 largest gyms & fitness studios market of 925 U.S. MSAs.
How many gyms & fitness studios companies are in Charlotte?
PinpointIQ tracks 466 gyms & fitness studios establishments in the Charlotte MSA, employing approximately 7,347 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Charlotte rank nationally for gyms & fitness studios?
Charlotte scores 75/100 on PinpointIQ's Gyms & Fitness Studios Market Score, ranking #59 of 925 U.S. metros — the 94th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for gyms & fitness studios operators and investors.
What drives gyms & fitness studios demand in Charlotte?
PinpointIQ scores Charlotte's gyms & fitness studios market on 3 components: % HH Income >$150K (35% weight, 89th percentile); Fragmentation Score (35% weight, 41th percentile); Total Population (30% weight, 98th percentile). The weights are calibrated to the gyms & fitness studios vertical and applied consistently across every U.S. MSA.
What are the biggest gyms & fitness studios sub-segments in Charlotte?
Charlotte's $228M gyms & fitness studios TAM breaks down into: Fitness_gyms Membership ($228M, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Charlotte growing? How does population affect the gyms & fitness studios market?
Charlotte has a population of 2,768,407 and has grown 14.1% over the last 5 years. Population change is one of the drivers of gyms & fitness studios demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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