Gyms & Fitness Studios · Grand Rapids, MI

Gyms & Fitness Studios Market in
Grand Rapids, MI

$83M TAM · Market Score 58/100 · Ranked #51 of 925 MSAs by TAM

Bottom-up market data for the Grand Rapids, MI MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$83M
rank #51 of 925
Market Score
58/100
rank #321 of 925 · 65th percentile
Operators
118
2,599 employees
Pop. growth (5-yr)
11.8%
rank #104 of 872

Market Score breakdown

How Grand Rapids scored 58/100 for Gyms & Fitness Studios

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Grand Rapids ranks in the 65th percentile nationally for Gyms & Fitness Studios.

ComponentWeightValuePercentile
% HH Income >$150K35%20.4883
Fragmentation Score35%00
Total Population30%1,162,15295

TAM by segment

$83M in Grand Rapids broken down by segment

Fitness_gyms Membership
$83M
100% of total TAM

Demographic snapshot

Who lives and buys in Grand Rapids

Population
1,162,152
11.8% 5-yr growth
Median HH income
$82,874
20.5% HHs $150K+
Housing units
467,528
15.8% age 65+
GDP per capita
$75,888

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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