Gyms & Fitness Studios Market in
Houston, TX
$634M TAM · Market Score 75/100 · Ranked #8 of 925 MSAs by TAM
Bottom-up market data for the Houston, TX MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Houston scored 75/100 for Gyms & Fitness Studios
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Houston ranks in the 94th percentile nationally for Gyms & Fitness Studios.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| % HH Income >$150K | 35% | 24.58 | 91 |
| Fragmentation Score | 35% | 23.5 | 39 |
| Total Population | 30% | 7,442,788 | 100 |
TAM by segment
$634M in Houston broken down by segment
Demographic snapshot
Who lives and buys in Houston
Frequently asked questions
Gyms & Fitness Studios market in Houston: common questions
How big is the gyms & fitness studios market in Houston, TX?
The gyms & fitness studios market in Houston, TX has a total addressable market of $634M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Houston the #8 largest gyms & fitness studios market of 925 U.S. MSAs.
How many gyms & fitness studios companies are in Houston?
PinpointIQ tracks 806 gyms & fitness studios establishments in the Houston MSA, employing approximately 13,091 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Houston rank nationally for gyms & fitness studios?
Houston scores 75/100 on PinpointIQ's Gyms & Fitness Studios Market Score, ranking #52 of 925 U.S. metros — the 94th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for gyms & fitness studios operators and investors.
What drives gyms & fitness studios demand in Houston?
PinpointIQ scores Houston's gyms & fitness studios market on 3 components: % HH Income >$150K (35% weight, 91th percentile); Fragmentation Score (35% weight, 39th percentile); Total Population (30% weight, 100th percentile). The weights are calibrated to the gyms & fitness studios vertical and applied consistently across every U.S. MSA.
What are the biggest gyms & fitness studios sub-segments in Houston?
Houston's $634M gyms & fitness studios TAM breaks down into: Fitness_gyms Membership ($634M, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Houston growing? How does population affect the gyms & fitness studios market?
Houston has a population of 7,442,788 and has grown 12.2% over the last 5 years. Population change is one of the drivers of gyms & fitness studios demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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