Gyms & Fitness Studios Market in
Idaho
$112M statewide TAM · 13 metros · Rank #37/51 states · 0.4% of national TAM
Bottom-up rollup across every metro in Idaho. PinpointIQ covers all 13 MSAs in the state.
Top metros
Most attractive Gyms & Fitness Studios metros in Idaho
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Coeur d'Alene, ID | $12M | 75 |
| #2 | Boise City, ID MSA | $60M | 73 |
| #3 | Bonner County, ID | $3M | 58 |
| #4 | Twin Falls, ID | $6M | 57 |
| #5 | Lewiston, ID | $4M | 56 |
| #6 | Pocatello, ID | $4M | 49 |
| #7 | Idaho Falls, ID | $10M | 48 |
| #8 | Cassia County, ID | $2M | 47 |
| #9 | Fremont County, ID | $3M | 46 |
| #10 | Latah County, ID | $2M | 38 |
What drives the Market Score
How Gyms & Fitness Studios attractiveness is measured
Frequently asked questions
Gyms & Fitness Studios market in Idaho: common questions
How big is the gyms & fitness studios market in Idaho?
The statewide gyms & fitness studios total addressable market in Idaho is $112M, aggregated across 13 MSAs. This represents 0.4% of the $26.2B U.S. gyms & fitness studios market.
How does Idaho rank nationally for gyms & fitness studios?
Idaho ranks #37 of 51 states by gyms & fitness studios TAM — the 28th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive gyms & fitness studios metros in Idaho?
PinpointIQ ranks the top gyms & fitness studios metros in Idaho by Market Score (a vertical-specific attractiveness composite): #1 Coeur d'Alene, ID ($12M TAM, Market Score 75); #2 Boise City, ID MSA ($60M TAM, Market Score 73); #3 Bonner County, ID ($3M TAM, Market Score 58); #4 Twin Falls, ID ($6M TAM, Market Score 57); #5 Lewiston, ID ($4M TAM, Market Score 56). Market Score weighs the drivers of gyms & fitness studios demand and operator concentration.
What drives gyms & fitness studios attractiveness in Idaho's metros?
PinpointIQ's Gyms & Fitness Studios Market Score for every MSA in Idaho is computed from 3 components: % HH Income >$150K (35%); Fragmentation Score (35%); Total Population (30%). Each component is scored at the national percentile level before being weighted into the composite.
How many gyms & fitness studios markets does PinpointIQ cover in Idaho?
PinpointIQ covers all 13 Metropolitan Statistical Areas (MSAs) in Idaho for gyms & fitness studios, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get gyms & fitness studios market data for a specific Idaho metro?
Individual metro pages are available for every MSA in Idaho covered by PinpointIQ. You can also pull a free gyms & fitness studios market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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