Gyms & Fitness Studios Market in
Louisiana
$232M statewide TAM · 18 metros · Rank #28/51 states · 0.9% of national TAM
Bottom-up rollup across every metro in Louisiana. PinpointIQ covers all 18 MSAs in the state.
Top metros
Most attractive Gyms & Fitness Studios metros in Louisiana
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | New Orleans, LA MSA | $56M | 77 |
| #2 | Baton Rouge, LA MSA | $57M | 77 |
| #3 | Lake Charles, LA | $14M | 72 |
| #4 | Lafayette, LA MSA | $22M | 68 |
| #5 | Houma, LA | $9M | 63 |
| #6 | Shreveport, LA MSA | $17M | 62 |
| #7 | Alexandria, LA | $7M | 55 |
| #8 | Monroe, LA | $9M | 55 |
| #9 | Slidell-Mandeville-Covington, LA Metro Area | $21M | 55 |
| #10 | New Iberia, LA Micro Area | $2M | 53 |
What drives the Market Score
How Gyms & Fitness Studios attractiveness is measured
Frequently asked questions
Gyms & Fitness Studios market in Louisiana: common questions
How big is the gyms & fitness studios market in Louisiana?
The statewide gyms & fitness studios total addressable market in Louisiana is $232M, aggregated across 18 MSAs. This represents 0.9% of the $26.2B U.S. gyms & fitness studios market.
How does Louisiana rank nationally for gyms & fitness studios?
Louisiana ranks #28 of 51 states by gyms & fitness studios TAM — the 46th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive gyms & fitness studios metros in Louisiana?
PinpointIQ ranks the top gyms & fitness studios metros in Louisiana by Market Score (a vertical-specific attractiveness composite): #1 New Orleans, LA MSA ($56M TAM, Market Score 77); #2 Baton Rouge, LA MSA ($57M TAM, Market Score 77); #3 Lake Charles, LA ($14M TAM, Market Score 72); #4 Lafayette, LA MSA ($22M TAM, Market Score 68); #5 Houma, LA ($9M TAM, Market Score 63). Market Score weighs the drivers of gyms & fitness studios demand and operator concentration.
What drives gyms & fitness studios attractiveness in Louisiana's metros?
PinpointIQ's Gyms & Fitness Studios Market Score for every MSA in Louisiana is computed from 3 components: % HH Income >$150K (35%); Fragmentation Score (35%); Total Population (30%). Each component is scored at the national percentile level before being weighted into the composite.
How many gyms & fitness studios markets does PinpointIQ cover in Louisiana?
PinpointIQ covers all 18 Metropolitan Statistical Areas (MSAs) in Louisiana for gyms & fitness studios, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get gyms & fitness studios market data for a specific Louisiana metro?
Individual metro pages are available for every MSA in Louisiana covered by PinpointIQ. You can also pull a free gyms & fitness studios market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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