Gyms & Fitness Studios Market in
Montana
$51M statewide TAM · 7 metros · Rank #46/51 states · 0.2% of national TAM
Bottom-up rollup across every metro in Montana. PinpointIQ covers all 7 MSAs in the state.
Top metros
Most attractive Gyms & Fitness Studios metros in Montana
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Gallatin County, MT | $11M | 72 |
| #2 | Broadwater County, MT | $7M | 64 |
| #3 | Billings, MT | $13M | 64 |
| #4 | Flathead County, MT | $7M | 58 |
| #5 | Great Falls, MT | $4M | 53 |
| #6 | Missoula, MT | $8M | 46 |
| #7 | Silver Bow County, MT | $1M | 32 |
What drives the Market Score
How Gyms & Fitness Studios attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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