Gyms & Fitness Studios Market in
New Mexico
$109M statewide TAM · 17 metros · Rank #38/51 states · 0.4% of national TAM
Bottom-up rollup across every metro in New Mexico. PinpointIQ covers all 17 MSAs in the state.
Top metros
Most attractive Gyms & Fitness Studios metros in New Mexico
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Santa Fe, NM | $12M | 80 |
| #2 | Eddy County, NM | $4M | 71 |
| #3 | Lea County, NM | $5M | 70 |
| #4 | Albuquerque, NM MSA | $55M | 64 |
| #5 | Los Alamos County, NM | $3M | 56 |
| #6 | Rio Arriba County, NM | $2M | 54 |
| #7 | Otero County, NM | $3M | 54 |
| #8 | Las Cruces, NM | $10M | 52 |
| #9 | Chaves County, NM | $2M | 50 |
| #10 | Farmington, NM | $5M | 50 |
What drives the Market Score
How Gyms & Fitness Studios attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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