Gyms & Fitness Studios Market in
Utah
$298M statewide TAM · 10 metros · Rank #25/51 states · 1.1% of national TAM
Bottom-up rollup across every metro in Utah. PinpointIQ covers all 10 MSAs in the state.
Top metros
Most attractive Gyms & Fitness Studios metros in Utah
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Provo, UT MSA | $70M | 74 |
| #2 | Summit County, UT | $12M | 66 |
| #3 | St. George, UT | $13M | 66 |
| #4 | Brigham City, UT-ID Micro Area | $4M | 63 |
| #5 | Salt Lake City, UT MSA | $122M | 62 |
| #6 | Ogden, UT MSA | $62M | 60 |
| #7 | Uintah County, UT | $2M | 55 |
| #8 | Logan, UT | $10M | 47 |
| #9 | Iron County, UT | $3M | 31 |
| #10 | Carbon County, UT | $712K | 7 |
What drives the Market Score
How Gyms & Fitness Studios attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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