Funeral Services Market in
Cincinnati, OH
$221M TAM · Market Score 37/100 · Ranked #27 of 925 MSAs by TAM
Bottom-up market data for the Cincinnati, OH MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Cincinnati scored 37/100 for Funeral Services
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Cincinnati ranks in the 36th percentile nationally for Funeral Services.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| % Population 65+ | 40% | 16.56 | 26 |
| Death Rate | 35% | 8.93 | 33 |
| Fragmentation Score | 25% | 20.4 | 61 |
TAM by segment
$221M in Cincinnati broken down by segment
Demographic snapshot
Who lives and buys in Cincinnati
Frequently asked questions
Funeral Services market in Cincinnati: common questions
How big is the funeral services market in Cincinnati, OH?
The funeral services market in Cincinnati, OH has a total addressable market of $221M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Cincinnati the #27 largest funeral services market of 925 U.S. MSAs.
How does Cincinnati rank nationally for funeral services?
Cincinnati scores 37/100 on PinpointIQ's Funeral Services Market Score, ranking #592 of 925 U.S. metros — the 36th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for funeral services operators and investors.
What drives funeral services demand in Cincinnati?
PinpointIQ scores Cincinnati's funeral services market on 3 components: % Population 65+ (40% weight, 26th percentile); Death Rate (35% weight, 33th percentile); Fragmentation Score (25% weight, 61th percentile). The weights are calibrated to the funeral services vertical and applied consistently across every U.S. MSA.
What are the biggest funeral services sub-segments in Cincinnati?
Cincinnati's $221M funeral services TAM breaks down into: Funeral Default ($221M, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Cincinnati growing? How does population affect the funeral services market?
Cincinnati has a population of 2,270,706 and has grown 5.3% over the last 5 years. Population change is one of the drivers of funeral services demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
See Funeral Services data in your target markets.
Pull a free market report, start a trial, or walk through your target MSAs live.
Contact us
Questions, partnerships, or just want to learn more. We'd love to hear from you.