Funeral Services Market in
Hawaii
$172M statewide TAM · 4 metros · Rank #35/51 states · 0.6% of national TAM
Bottom-up rollup across every metro in Hawaii. PinpointIQ covers all 4 MSAs in the state.
Top metros
Most attractive Funeral Services metros in Hawaii
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Hawaii County, HI | $21M | 53 |
| #2 | Kauai County, HI | $9M | 50 |
| #3 | Kahului, HI | $19M | 41 |
| #4 | Urban Honolulu, HI MSA | $123M | 35 |
What drives the Market Score
How Funeral Services attractiveness is measured
Frequently asked questions
Funeral Services market in Hawaii: common questions
How big is the funeral services market in Hawaii?
The statewide funeral services total addressable market in Hawaii is $172M, aggregated across 4 MSAs. This represents 0.6% of the $28.8B U.S. funeral services market.
How does Hawaii rank nationally for funeral services?
Hawaii ranks #35 of 51 states by funeral services TAM — the 32th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive funeral services metros in Hawaii?
PinpointIQ ranks the top funeral services metros in Hawaii by Market Score (a vertical-specific attractiveness composite): #1 Hawaii County, HI ($21M TAM, Market Score 53); #2 Kauai County, HI ($9M TAM, Market Score 50); #3 Kahului, HI ($19M TAM, Market Score 41); #4 Urban Honolulu, HI MSA ($123M TAM, Market Score 35). Market Score weighs the drivers of funeral services demand and operator concentration.
What drives funeral services attractiveness in Hawaii's metros?
PinpointIQ's Funeral Services Market Score for every MSA in Hawaii is computed from 3 components: % Population 65+ (40%); Death Rate (35%); Fragmentation Score (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many funeral services markets does PinpointIQ cover in Hawaii?
PinpointIQ covers all 4 Metropolitan Statistical Areas (MSAs) in Hawaii for funeral services, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get funeral services market data for a specific Hawaii metro?
Individual metro pages are available for every MSA in Hawaii covered by PinpointIQ. You can also pull a free funeral services market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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