Funeral Services Market in
Ohio
$907M statewide TAM · 41 metros · Rank #7/51 states · 3.1% of national TAM
Bottom-up rollup across every metro in Ohio. PinpointIQ covers all 41 MSAs in the state.
Top metros
Most attractive Funeral Services metros in Ohio
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Youngstown, OH MSA | $52M | 88 |
| #2 | Gallipolis, OH Micro Area | $3M | 82 |
| #3 | Washington County, OH | $6M | 81 |
| #4 | Mansfield, OH | $11M | 75 |
| #5 | Columbiana County, OH | $9M | 75 |
| #6 | Guernsey County, OH | $4M | 74 |
| #7 | Ashland County, OH | $5M | 73 |
| #8 | Scioto County, OH | $7M | 72 |
| #9 | Marion County, OH | $6M | 65 |
| #10 | Van Wert County, OH | $3M | 65 |
What drives the Market Score
How Funeral Services attractiveness is measured
Frequently asked questions
Funeral Services market in Ohio: common questions
How big is the funeral services market in Ohio?
The statewide funeral services total addressable market in Ohio is $907M, aggregated across 41 MSAs. This represents 3.1% of the $28.8B U.S. funeral services market.
How does Ohio rank nationally for funeral services?
Ohio ranks #7 of 51 states by funeral services TAM — the 88th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive funeral services metros in Ohio?
PinpointIQ ranks the top funeral services metros in Ohio by Market Score (a vertical-specific attractiveness composite): #1 Youngstown, OH MSA ($52M TAM, Market Score 88); #2 Gallipolis, OH Micro Area ($3M TAM, Market Score 82); #3 Washington County, OH ($6M TAM, Market Score 81); #4 Mansfield, OH ($11M TAM, Market Score 75); #5 Columbiana County, OH ($9M TAM, Market Score 75). Market Score weighs the drivers of funeral services demand and operator concentration.
What drives funeral services attractiveness in Ohio's metros?
PinpointIQ's Funeral Services Market Score for every MSA in Ohio is computed from 3 components: % Population 65+ (40%); Death Rate (35%); Fragmentation Score (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many funeral services markets does PinpointIQ cover in Ohio?
PinpointIQ covers all 41 Metropolitan Statistical Areas (MSAs) in Ohio for funeral services, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get funeral services market data for a specific Ohio metro?
Individual metro pages are available for every MSA in Ohio covered by PinpointIQ. You can also pull a free funeral services market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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