Funeral Services Market in
Utah
$217M statewide TAM · 10 metros · Rank #32/51 states · 0.8% of national TAM
Bottom-up rollup across every metro in Utah. PinpointIQ covers all 10 MSAs in the state.
Top metros
Most attractive Funeral Services metros in Utah
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | St. George, UT | $15M | 38 |
| #2 | Carbon County, UT | $1M | 36 |
| #3 | Logan, UT | $7M | 25 |
| #4 | Iron County, UT | $3M | 24 |
| #5 | Provo, UT MSA | $34M | 14 |
| #6 | Brigham City, UT-ID Micro Area | $5M | 5 |
| #7 | Summit County, UT | $5M | 5 |
| #8 | Uintah County, UT | $2M | 4 |
| #9 | Ogden, UT MSA | $51M | 2 |
| #10 | Salt Lake City, UT MSA | $93M | 2 |
What drives the Market Score
How Funeral Services attractiveness is measured
Frequently asked questions
Funeral Services market in Utah: common questions
How big is the funeral services market in Utah?
The statewide funeral services total addressable market in Utah is $217M, aggregated across 10 MSAs. This represents 0.8% of the $28.8B U.S. funeral services market.
How does Utah rank nationally for funeral services?
Utah ranks #32 of 51 states by funeral services TAM — the 38th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive funeral services metros in Utah?
PinpointIQ ranks the top funeral services metros in Utah by Market Score (a vertical-specific attractiveness composite): #1 St. George, UT ($15M TAM, Market Score 38); #2 Carbon County, UT ($1M TAM, Market Score 36); #3 Logan, UT ($7M TAM, Market Score 25); #4 Iron County, UT ($3M TAM, Market Score 24); #5 Provo, UT MSA ($34M TAM, Market Score 14). Market Score weighs the drivers of funeral services demand and operator concentration.
What drives funeral services attractiveness in Utah's metros?
PinpointIQ's Funeral Services Market Score for every MSA in Utah is computed from 3 components: % Population 65+ (40%); Death Rate (35%); Fragmentation Score (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many funeral services markets does PinpointIQ cover in Utah?
PinpointIQ covers all 10 Metropolitan Statistical Areas (MSAs) in Utah for funeral services, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get funeral services market data for a specific Utah metro?
Individual metro pages are available for every MSA in Utah covered by PinpointIQ. You can also pull a free funeral services market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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