Roofing Market in
Kansas City, MO
$661M TAM · Market Score 70/100 · Ranked #33 of 925 MSAs by TAM
Bottom-up market data for the Kansas City, MO MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Kansas City scored 70/100 for Roofing
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Kansas City ranks in the 90th percentile nationally for Roofing.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| Hail Events (10yr) | 35% | 806 | 99 |
| Fragmentation Score | 35% | 10.2 | 17 |
| Total Housing Units | 30% | 960,950 | 97 |
TAM by segment
$661M in Kansas City broken down by segment
Demographic snapshot
Who lives and buys in Kansas City
Frequently asked questions
Roofing market in Kansas City: common questions
How big is the roofing market in Kansas City, MO?
The roofing market in Kansas City, MO has a total addressable market of $661M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Kansas City the #33 largest roofing market of 925 U.S. MSAs.
How many roofing companies are in Kansas City?
PinpointIQ tracks 204 roofing establishments in the Kansas City MSA, employing approximately 2,280 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Kansas City rank nationally for roofing?
Kansas City scores 70/100 on PinpointIQ's Roofing Market Score, ranking #96 of 925 U.S. metros — the 90th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for roofing operators and investors.
What drives roofing demand in Kansas City?
PinpointIQ scores Kansas City's roofing market on 3 components: Hail Events (10yr) (35% weight, 99th percentile); Fragmentation Score (35% weight, 17th percentile); Total Housing Units (30% weight, 97th percentile). The weights are calibrated to the roofing vertical and applied consistently across every U.S. MSA.
What are the biggest roofing sub-segments in Kansas City?
Kansas City's $661M roofing TAM breaks down into: Roofing Replacement ($648M, 98% of TAM); Roofing Storm Replacement ($13M, 2% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Kansas City growing? How does population affect the roofing market?
Kansas City has a population of 2,218,142 and has grown 6.2% over the last 5 years. Population change is one of the drivers of roofing demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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