Roofing Market in
Portland, OR
$1.4B TAM · Market Score 42/100 · Ranked #18 of 925 MSAs by TAM
Bottom-up market data for the Portland, OR MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Portland scored 42/100 for Roofing
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Portland ranks in the 47th percentile nationally for Roofing.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| Hail Events (10yr) | 35% | 8 | 20 |
| Fragmentation Score | 35% | 4.9 | 15 |
| Total Housing Units | 30% | 1,062,495 | 97 |
TAM by segment
$1.4B in Portland broken down by segment
Demographic snapshot
Who lives and buys in Portland
Frequently asked questions
Roofing market in Portland: common questions
How big is the roofing market in Portland, OR?
The roofing market in Portland, OR has a total addressable market of $1.4B, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Portland the #18 largest roofing market of 925 U.S. MSAs.
How many roofing companies are in Portland?
PinpointIQ tracks 307 roofing establishments in the Portland MSA, employing approximately 3,563 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Portland rank nationally for roofing?
Portland scores 42/100 on PinpointIQ's Roofing Market Score, ranking #493 of 925 U.S. metros — the 47th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for roofing operators and investors.
What drives roofing demand in Portland?
PinpointIQ scores Portland's roofing market on 3 components: Hail Events (10yr) (35% weight, 20th percentile); Fragmentation Score (35% weight, 15th percentile); Total Housing Units (30% weight, 97th percentile). The weights are calibrated to the roofing vertical and applied consistently across every U.S. MSA.
What are the biggest roofing sub-segments in Portland?
Portland's $1.4B roofing TAM breaks down into: Roofing Replacement ($1.4B, 100% of TAM); Roofing Storm Replacement ($252K, 0% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Portland growing? How does population affect the roofing market?
Portland has a population of 2,520,987 and has grown 5.8% over the last 5 years. Population change is one of the drivers of roofing demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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