Salon & Barbershop Market in
Chicago, IL
$2.5B TAM · Market Score 71/100 · Ranked #4 of 925 MSAs by TAM
Bottom-up market data for the Chicago, IL MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Chicago scored 71/100 for Salon & Barbershop
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Chicago ranks in the 90th percentile nationally for Salon & Barbershop.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| % HH Income >$150K | 35% | 27.38 | 94 |
| Fragmentation Score | 35% | 75 | 22 |
| Total Population | 30% | 9,371,595 | 100 |
TAM by segment
$2.5B in Chicago broken down by segment
Demographic snapshot
Who lives and buys in Chicago
Frequently asked questions
Salon & Barbershop market in Chicago: common questions
How big is the salon & barbershop market in Chicago, IL?
The salon & barbershop market in Chicago, IL has a total addressable market of $2.5B, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Chicago the #4 largest salon & barbershop market of 925 U.S. MSAs.
How many salon & barbershop companies are in Chicago?
PinpointIQ tracks 2,935 salon & barbershop establishments in the Chicago MSA, employing approximately 15,408 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Chicago rank nationally for salon & barbershop?
Chicago scores 71/100 on PinpointIQ's Salon & Barbershop Market Score, ranking #88 of 925 U.S. metros — the 90th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for salon & barbershop operators and investors.
What drives salon & barbershop demand in Chicago?
PinpointIQ scores Chicago's salon & barbershop market on 3 components: % HH Income >$150K (35% weight, 94th percentile); Fragmentation Score (35% weight, 22th percentile); Total Population (30% weight, 100th percentile). The weights are calibrated to the salon & barbershop vertical and applied consistently across every U.S. MSA.
What are the biggest salon & barbershop sub-segments in Chicago?
Chicago's $2.5B salon & barbershop TAM breaks down into: Barber_salon Barber Visits ($2.5B, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Chicago growing? How does population affect the salon & barbershop market?
Chicago has a population of 9,371,595 and has declined 1.9% over the last 5 years. Population change is one of the drivers of salon & barbershop demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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