Salon & Barbershop Market in
Columbus, OH
$474M TAM · Market Score 62/100 · Ranked #32 of 925 MSAs by TAM
Bottom-up market data for the Columbus, OH MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Columbus scored 62/100 for Salon & Barbershop
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Columbus ranks in the 76th percentile nationally for Salon & Barbershop.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| % HH Income >$150K | 35% | 22.67 | 88 |
| Fragmentation Score | 35% | 54.6 | 5 |
| Total Population | 30% | 2,175,788 | 97 |
TAM by segment
$474M in Columbus broken down by segment
Demographic snapshot
Who lives and buys in Columbus
Frequently asked questions
Salon & Barbershop market in Columbus: common questions
How big is the salon & barbershop market in Columbus, OH?
The salon & barbershop market in Columbus, OH has a total addressable market of $474M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Columbus the #32 largest salon & barbershop market of 925 U.S. MSAs.
How many salon & barbershop companies are in Columbus?
PinpointIQ tracks 434 salon & barbershop establishments in the Columbus MSA, employing approximately 3,075 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Columbus rank nationally for salon & barbershop?
Columbus scores 62/100 on PinpointIQ's Salon & Barbershop Market Score, ranking #222 of 925 U.S. metros — the 76th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for salon & barbershop operators and investors.
What drives salon & barbershop demand in Columbus?
PinpointIQ scores Columbus's salon & barbershop market on 3 components: % HH Income >$150K (35% weight, 88th percentile); Fragmentation Score (35% weight, 5th percentile); Total Population (30% weight, 97th percentile). The weights are calibrated to the salon & barbershop vertical and applied consistently across every U.S. MSA.
What are the biggest salon & barbershop sub-segments in Columbus?
Columbus's $474M salon & barbershop TAM breaks down into: Barber_salon Barber Visits ($474M, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Columbus growing? How does population affect the salon & barbershop market?
Columbus has a population of 2,175,788 and has grown 7.5% over the last 5 years. Population change is one of the drivers of salon & barbershop demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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