Salon & Barbershop Market in
Idaho
$309M statewide TAM · 13 metros · Rank #37/51 states · 0.4% of national TAM
Bottom-up rollup across every metro in Idaho. PinpointIQ covers all 13 MSAs in the state.
Top metros
Most attractive Salon & Barbershop metros in Idaho
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Boise City, ID MSA | $167M | 72 |
| #2 | Idaho Falls, ID | $29M | 64 |
| #3 | Coeur d'Alene, ID | $33M | 63 |
| #4 | Bingham County, ID | $8M | 60 |
| #5 | Twin Falls, ID | $15M | 59 |
| #6 | Lewiston, ID | $10M | 58 |
| #7 | Blaine County, ID | $6M | 56 |
| #8 | Bonner County, ID | $8M | 50 |
| #9 | Latah County, ID | $5M | 43 |
| #10 | Elmore County, ID | $3M | 40 |
What drives the Market Score
How Salon & Barbershop attractiveness is measured
Frequently asked questions
Salon & Barbershop market in Idaho: common questions
How big is the salon & barbershop market in Idaho?
The statewide salon & barbershop total addressable market in Idaho is $309M, aggregated across 13 MSAs. This represents 0.4% of the $72.5B U.S. salon & barbershop market.
How does Idaho rank nationally for salon & barbershop?
Idaho ranks #37 of 51 states by salon & barbershop TAM — the 28th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive salon & barbershop metros in Idaho?
PinpointIQ ranks the top salon & barbershop metros in Idaho by Market Score (a vertical-specific attractiveness composite): #1 Boise City, ID MSA ($167M TAM, Market Score 72); #2 Idaho Falls, ID ($29M TAM, Market Score 64); #3 Coeur d'Alene, ID ($33M TAM, Market Score 63); #4 Bingham County, ID ($8M TAM, Market Score 60); #5 Twin Falls, ID ($15M TAM, Market Score 59). Market Score weighs the drivers of salon & barbershop demand and operator concentration.
What drives salon & barbershop attractiveness in Idaho's metros?
PinpointIQ's Salon & Barbershop Market Score for every MSA in Idaho is computed from 3 components: % HH Income >$150K (35%); Fragmentation Score (35%); Total Population (30%). Each component is scored at the national percentile level before being weighted into the composite.
How many salon & barbershop markets does PinpointIQ cover in Idaho?
PinpointIQ covers all 13 Metropolitan Statistical Areas (MSAs) in Idaho for salon & barbershop, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get salon & barbershop market data for a specific Idaho metro?
Individual metro pages are available for every MSA in Idaho covered by PinpointIQ. You can also pull a free salon & barbershop market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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