Salon & Barbershop Market in
San Antonio, TX
$511M TAM · Market Score 64/100 · Ranked #28 of 925 MSAs by TAM
Bottom-up market data for the San Antonio, TX MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How San Antonio scored 64/100 for Salon & Barbershop
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. San Antonio ranks in the 80th percentile nationally for Salon & Barbershop.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| % HH Income >$150K | 35% | 19.97 | 81 |
| Fragmentation Score | 35% | 72.6 | 19 |
| Total Population | 30% | 2,662,733 | 98 |
TAM by segment
$511M in San Antonio broken down by segment
Demographic snapshot
Who lives and buys in San Antonio
Frequently asked questions
Salon & Barbershop market in San Antonio: common questions
How big is the salon & barbershop market in San Antonio, TX?
The salon & barbershop market in San Antonio, TX has a total addressable market of $511M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes San Antonio the #28 largest salon & barbershop market of 925 U.S. MSAs.
How many salon & barbershop companies are in San Antonio?
PinpointIQ tracks 545 salon & barbershop establishments in the San Antonio MSA, employing approximately 2,981 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does San Antonio rank nationally for salon & barbershop?
San Antonio scores 64/100 on PinpointIQ's Salon & Barbershop Market Score, ranking #181 of 925 U.S. metros — the 80th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for salon & barbershop operators and investors.
What drives salon & barbershop demand in San Antonio?
PinpointIQ scores San Antonio's salon & barbershop market on 3 components: % HH Income >$150K (35% weight, 81th percentile); Fragmentation Score (35% weight, 19th percentile); Total Population (30% weight, 98th percentile). The weights are calibrated to the salon & barbershop vertical and applied consistently across every U.S. MSA.
What are the biggest salon & barbershop sub-segments in San Antonio?
San Antonio's $511M salon & barbershop TAM breaks down into: Barber_salon Barber Visits ($511M, 100% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is San Antonio growing? How does population affect the salon & barbershop market?
San Antonio has a population of 2,662,733 and has grown 12.0% over the last 5 years. Population change is one of the drivers of salon & barbershop demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
See Salon & Barbershop data in your target markets.
Pull a free market report, start a trial, or walk through your target MSAs live.
Contact us
Questions, partnerships, or just want to learn more. We'd love to hear from you.