Salon & Barbershop · St. Louis, MO

Salon & Barbershop Market in
St. Louis, MO

$588M TAM · Market Score 64/100 · Ranked #26 of 925 MSAs by TAM

Bottom-up market data for the St. Louis, MO MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$588M
rank #26 of 925
Market Score
64/100
rank #183 of 925 · 80th percentile
Operators
654
3,921 employees
Pop. growth (5-yr)
0.2%
rank #530 of 872

Market Score breakdown

How St. Louis scored 64/100 for Salon & Barbershop

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. St. Louis ranks in the 80th percentile nationally for Salon & Barbershop.

ComponentWeightValuePercentile
% HH Income >$150K35%21.7686
Fragmentation Score35%66.713
Total Population30%2,810,85098

TAM by segment

$588M in St. Louis broken down by segment

Barber_salon Barber Visits
$588M
100% of total TAM

Demographic snapshot

Who lives and buys in St. Louis

Population
2,810,850
0.2% 5-yr growth
Median HH income
$80,196
21.8% HHs $150K+
Housing units
1,273,302
18.0% age 65+
GDP per capita
$84,238

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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