Salon & Barbershop · Virginia Beach, VA

Salon & Barbershop Market in
Virginia Beach, VA

$376M TAM · Market Score 72/100 · Ranked #39 of 925 MSAs by TAM

Bottom-up market data for the Virginia Beach, VA MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$376M
rank #39 of 925
Market Score
72/100
rank #73 of 925 · 92th percentile
Operators
554
2,527 employees
Pop. growth (5-yr)
4.0%
rank #325 of 872

Market Score breakdown

How Virginia Beach scored 72/100 for Salon & Barbershop

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Virginia Beach ranks in the 92th percentile nationally for Salon & Barbershop.

ComponentWeightValuePercentile
% HH Income >$150K35%21.8786
Fragmentation Score35%82.738
Total Population30%1,787,23596

TAM by segment

$376M in Virginia Beach broken down by segment

Barber_salon Barber Visits
$376M
100% of total TAM

Demographic snapshot

Who lives and buys in Virginia Beach

Population
1,787,235
4.0% 5-yr growth
Median HH income
$82,330
21.9% HHs $150K+
Housing units
763,678
16.2% age 65+
GDP per capita
$68,659

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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