Self Storage · Boston, MA

Self Storage Market in
Boston, MA

$637M TAM · Market Score 79/100 · Ranked #7 of 925 MSAs by TAM

Bottom-up market data for the Boston, MA MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$637M
rank #7 of 925
Market Score
79/100
rank #64 of 925 · 93th percentile
Operators
257
622 employees
Pop. growth (5-yr)
3.8%
rank #337 of 872

Market Score breakdown

How Boston scored 79/100 for Self Storage

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Boston ranks in the 93th percentile nationally for Self Storage.

ComponentWeightValuePercentile
Total Households40%1,940,68899
Fragmentation Score35%79.641
Renter Households25%746,12099

TAM by segment

$637M in Boston broken down by segment

Storage_self Storage Household
$604M
95% of total TAM
Storage_self Storage Commercial
$34M
5% of total TAM

Demographic snapshot

Who lives and buys in Boston

Population
4,953,354
3.8% 5-yr growth
Median HH income
$115,863
38.6% HHs $150K+
Housing units
2,059,059
17.1% age 65+
GDP per capita
$130,177

Frequently asked questions

Self Storage market in Boston: common questions

How big is the self storage market in Boston, MA?

The self storage market in Boston, MA has a total addressable market of $637M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Boston the #7 largest self storage market of 925 U.S. MSAs.

How many self storage companies are in Boston?

PinpointIQ tracks 257 self storage establishments in the Boston MSA, employing approximately 622 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.

How does Boston rank nationally for self storage?

Boston scores 79/100 on PinpointIQ's Self Storage Market Score, ranking #64 of 925 U.S. metros — the 93th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for self storage operators and investors.

What drives self storage demand in Boston?

PinpointIQ scores Boston's self storage market on 3 components: Total Households (40% weight, 99th percentile); Fragmentation Score (35% weight, 41th percentile); Renter Households (25% weight, 99th percentile). The weights are calibrated to the self storage vertical and applied consistently across every U.S. MSA.

What are the biggest self storage sub-segments in Boston?

Boston's $637M self storage TAM breaks down into: Storage_self Storage Household ($604M, 95% of TAM); Storage_self Storage Commercial ($34M, 5% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.

Is Boston growing? How does population affect the self storage market?

Boston has a population of 4,953,354 and has grown 3.8% over the last 5 years. Population change is one of the drivers of self storage demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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