Self Storage · Portland, OR

Self Storage Market in
Portland, OR

$277M TAM · Market Score 79/100 · Ranked #23 of 925 MSAs by TAM

Bottom-up market data for the Portland, OR MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$277M
rank #23 of 925
Market Score
79/100
rank #48 of 925 · 94th percentile
Operators
165
390 employees
Pop. growth (5-yr)
5.8%
rank #234 of 872

Market Score breakdown

How Portland scored 79/100 for Self Storage

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Portland ranks in the 94th percentile nationally for Self Storage.

ComponentWeightValuePercentile
Total Households40%1,010,26597
Fragmentation Score35%80.945
Renter Households25%387,29798

TAM by segment

$277M in Portland broken down by segment

Storage_self Storage Household
$264M
95% of total TAM
Storage_self Storage Commercial
$13M
5% of total TAM

Demographic snapshot

Who lives and buys in Portland

Population
2,520,987
5.8% 5-yr growth
Median HH income
$97,436
29.1% HHs $150K+
Housing units
1,062,495
16.4% age 65+
GDP per capita
$89,385

Frequently asked questions

Self Storage market in Portland: common questions

How big is the self storage market in Portland, OR?

The self storage market in Portland, OR has a total addressable market of $277M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Portland the #23 largest self storage market of 925 U.S. MSAs.

How many self storage companies are in Portland?

PinpointIQ tracks 165 self storage establishments in the Portland MSA, employing approximately 390 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.

How does Portland rank nationally for self storage?

Portland scores 79/100 on PinpointIQ's Self Storage Market Score, ranking #48 of 925 U.S. metros — the 94th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for self storage operators and investors.

What drives self storage demand in Portland?

PinpointIQ scores Portland's self storage market on 3 components: Total Households (40% weight, 97th percentile); Fragmentation Score (35% weight, 45th percentile); Renter Households (25% weight, 98th percentile). The weights are calibrated to the self storage vertical and applied consistently across every U.S. MSA.

What are the biggest self storage sub-segments in Portland?

Portland's $277M self storage TAM breaks down into: Storage_self Storage Household ($264M, 95% of TAM); Storage_self Storage Commercial ($13M, 5% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.

Is Portland growing? How does population affect the self storage market?

Portland has a population of 2,520,987 and has grown 5.8% over the last 5 years. Population change is one of the drivers of self storage demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

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