Self Storage Market in
Richmond, VA
$130M TAM · Market Score 74/100 · Ranked #42 of 925 MSAs by TAM
Bottom-up market data for the Richmond, VA MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Richmond scored 74/100 for Self Storage
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Richmond ranks in the 87th percentile nationally for Self Storage.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| Total Households | 40% | 533,430 | 95 |
| Fragmentation Score | 35% | 76.7 | 33 |
| Renter Households | 25% | 176,082 | 95 |
TAM by segment
$130M in Richmond broken down by segment
Demographic snapshot
Who lives and buys in Richmond
Frequently asked questions
Self Storage market in Richmond: common questions
How big is the self storage market in Richmond, VA?
The self storage market in Richmond, VA has a total addressable market of $130M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Richmond the #42 largest self storage market of 925 U.S. MSAs.
How many self storage companies are in Richmond?
PinpointIQ tracks 85 self storage establishments in the Richmond MSA, employing approximately 217 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Richmond rank nationally for self storage?
Richmond scores 74/100 on PinpointIQ's Self Storage Market Score, ranking #119 of 925 U.S. metros — the 87th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for self storage operators and investors.
What drives self storage demand in Richmond?
PinpointIQ scores Richmond's self storage market on 3 components: Total Households (40% weight, 95th percentile); Fragmentation Score (35% weight, 33th percentile); Renter Households (25% weight, 95th percentile). The weights are calibrated to the self storage vertical and applied consistently across every U.S. MSA.
What are the biggest self storage sub-segments in Richmond?
Richmond's $130M self storage TAM breaks down into: Storage_self Storage Household ($124M, 96% of TAM); Storage_self Storage Commercial ($6M, 4% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Richmond growing? How does population affect the self storage market?
Richmond has a population of 1,341,248 and has grown 5.6% over the last 5 years. Population change is one of the drivers of self storage demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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