Self Storage · Salt Lake City, UT

Self Storage Market in
Salt Lake City, UT

$127M TAM · Market Score 69/100 · Ranked #43 of 925 MSAs by TAM

Bottom-up market data for the Salt Lake City, UT MSA. Sourced from PinpointIQ's MSA-level intelligence platform.

Total TAM
$127M
rank #43 of 925
Market Score
69/100
rank #193 of 925 · 79th percentile
Operators
79
236 employees
Pop. growth (5-yr)
9.0%
rank #141 of 872

Market Score breakdown

How Salt Lake City scored 69/100 for Self Storage

PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Salt Lake City ranks in the 79th percentile nationally for Self Storage.

ComponentWeightValuePercentile
Total Households40%450,17095
Fragmentation Score35%66.920
Renter Households25%148,73395

TAM by segment

$127M in Salt Lake City broken down by segment

Storage_self Storage Household
$119M
93% of total TAM
Storage_self Storage Commercial
$9M
7% of total TAM

Demographic snapshot

Who lives and buys in Salt Lake City

Population
1,275,870
9.0% 5-yr growth
Median HH income
$98,083
27.5% HHs $150K+
Housing units
474,627
11.7% age 65+
GDP per capita
$123,128

Frequently asked questions

Self Storage market in Salt Lake City: common questions

How big is the self storage market in Salt Lake City, UT?

The self storage market in Salt Lake City, UT has a total addressable market of $127M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Salt Lake City the #43 largest self storage market of 925 U.S. MSAs.

How many self storage companies are in Salt Lake City?

PinpointIQ tracks 79 self storage establishments in the Salt Lake City MSA, employing approximately 236 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.

How does Salt Lake City rank nationally for self storage?

Salt Lake City scores 69/100 on PinpointIQ's Self Storage Market Score, ranking #193 of 925 U.S. metros — the 79th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for self storage operators and investors.

What drives self storage demand in Salt Lake City?

PinpointIQ scores Salt Lake City's self storage market on 3 components: Total Households (40% weight, 95th percentile); Fragmentation Score (35% weight, 20th percentile); Renter Households (25% weight, 95th percentile). The weights are calibrated to the self storage vertical and applied consistently across every U.S. MSA.

What are the biggest self storage sub-segments in Salt Lake City?

Salt Lake City's $127M self storage TAM breaks down into: Storage_self Storage Household ($119M, 93% of TAM); Storage_self Storage Commercial ($9M, 7% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.

Is Salt Lake City growing? How does population affect the self storage market?

Salt Lake City has a population of 1,275,870 and has grown 9.0% over the last 5 years. Population change is one of the drivers of self storage demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.

TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.

See Self Storage data in your target markets.

Pull a free market report, start a trial, or walk through your target MSAs live.

Contact us

Questions, partnerships, or just want to learn more. We'd love to hear from you.