Spa & Med Spa Market in
Indiana
$235M statewide TAM · 37 metros · Rank #24/51 states · 1.2% of national TAM
Bottom-up rollup across every metro in Indiana. PinpointIQ covers all 37 MSAs in the state.
Top metros
Most attractive Spa & Med Spa metros in Indiana
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Indianapolis, IN MSA | $120M | 88 |
| #2 | Columbus, IN | $4M | 71 |
| #3 | Fort Wayne, IN MSA | $18M | 68 |
| #4 | South Bend, IN MSA | $13M | 65 |
| #5 | Evansville, IN MSA | $11M | 65 |
| #6 | Michigan City, IN | $5M | 63 |
| #7 | Dubois County, IN | $2M | 61 |
| #8 | Kosciusko County, IN | $3M | 60 |
| #9 | Elkhart, IN | $7M | 59 |
| #10 | Bloomington, IN | $6M | 57 |
What drives the Market Score
How Spa & Med Spa attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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