Spa & Med Spa Market in
Kentucky
$131M statewide TAM · 21 metros · Rank #31/51 states · 0.7% of national TAM
Bottom-up rollup across every metro in Kentucky. PinpointIQ covers all 21 MSAs in the state.
Top metros
Most attractive Spa & Med Spa metros in Kentucky
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Louisville/Jefferson County, KY MSA | $64M | 80 |
| #2 | Lexington, KY MSA | $26M | 78 |
| #3 | Elizabethtown, KY | $5M | 58 |
| #4 | Owensboro, KY | $4M | 53 |
| #5 | Anderson County, KY | $3M | 51 |
| #6 | Massac County, KY | $4M | 50 |
| #7 | Bowling Green, KY | $6M | 46 |
| #8 | Estill County, KY | $4M | 40 |
| #9 | Henderson, KY Micro Area | $2M | 30 |
| #10 | Boyle County, KY | $2M | 25 |
What drives the Market Score
How Spa & Med Spa attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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