Spa & Med Spa Market in
Mississippi
$68M statewide TAM · 20 metros · Rank #39/51 states · 0.3% of national TAM
Bottom-up rollup across every metro in Mississippi. PinpointIQ covers all 20 MSAs in the state.
Top metros
Most attractive Spa & Med Spa metros in Mississippi
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Jackson, MS MSA | $23M | 59 |
| #2 | Gulfport, MS MSA | $15M | 55 |
| #3 | Lafayette County, MS | $3M | 53 |
| #4 | Hattiesburg, MS | $5M | 45 |
| #5 | Itawamba County, MS | $4M | 42 |
| #6 | Warren County, MS | $2M | 41 |
| #7 | Pearl River County, MS | $2M | 31 |
| #8 | Clarke County, MS | $2M | 25 |
| #9 | Oktibbeha County, MS | $2M | 22 |
| #10 | Lowndes County, MS | $2M | 21 |
What drives the Market Score
How Spa & Med Spa attractiveness is measured
Frequently asked questions
Spa & Med Spa market in Mississippi: common questions
How big is the spa & med spa market in Mississippi?
The statewide spa & med spa total addressable market in Mississippi is $68M, aggregated across 20 MSAs. This represents 0.3% of the $19.6B U.S. spa & med spa market.
How does Mississippi rank nationally for spa & med spa?
Mississippi ranks #39 of 51 states by spa & med spa TAM — the 24th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive spa & med spa metros in Mississippi?
PinpointIQ ranks the top spa & med spa metros in Mississippi by Market Score (a vertical-specific attractiveness composite): #1 Jackson, MS MSA ($23M TAM, Market Score 59); #2 Gulfport, MS MSA ($15M TAM, Market Score 55); #3 Lafayette County, MS ($3M TAM, Market Score 53); #4 Hattiesburg, MS ($5M TAM, Market Score 45); #5 Itawamba County, MS ($4M TAM, Market Score 42). Market Score weighs the drivers of spa & med spa demand and operator concentration.
What drives spa & med spa attractiveness in Mississippi's metros?
PinpointIQ's Spa & Med Spa Market Score for every MSA in Mississippi is computed from 3 components: % HH Income >$150K (45%); Population 50-64 (30%); Median HH Income (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many spa & med spa markets does PinpointIQ cover in Mississippi?
PinpointIQ covers all 20 Metropolitan Statistical Areas (MSAs) in Mississippi for spa & med spa, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get spa & med spa market data for a specific Mississippi metro?
Individual metro pages are available for every MSA in Mississippi covered by PinpointIQ. You can also pull a free spa & med spa market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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