Spa & Med Spa Market in
North Carolina
$528M statewide TAM · 38 metros · Rank #12/51 states · 2.7% of national TAM
Bottom-up rollup across every metro in North Carolina. PinpointIQ covers all 38 MSAs in the state.
Top metros
Most attractive Spa & Med Spa metros in North Carolina
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Raleigh, NC MSA | $118M | 97 |
| #2 | Charlotte, NC MSA | $171M | 91 |
| #3 | Durham, NC MSA | $40M | 90 |
| #4 | Wilmington, NC MSA | $23M | 81 |
| #5 | Moore County, NC | $6M | 78 |
| #6 | Asheville, NC MSA | $19M | 75 |
| #7 | Dare County, NC | $2M | 73 |
| #8 | Carteret County, NC | $3M | 67 |
| #9 | Winston, NC MSA | $27M | 65 |
| #10 | Greensboro, NC MSA | $30M | 64 |
What drives the Market Score
How Spa & Med Spa attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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