Spa & Med Spa Market in
Utah
$223M statewide TAM · 10 metros · Rank #25/51 states · 1.1% of national TAM
Bottom-up rollup across every metro in Utah. PinpointIQ covers all 10 MSAs in the state.
Top metros
Most attractive Spa & Med Spa metros in Utah
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Salt Lake City, UT MSA | $91M | 95 |
| #2 | Ogden, UT MSA | $46M | 93 |
| #3 | Provo, UT MSA | $52M | 93 |
| #4 | Summit County, UT | $9M | 86 |
| #5 | St. George, UT | $10M | 78 |
| #6 | Logan, UT | $7M | 71 |
| #7 | Brigham City, UT-ID Micro Area | $3M | 64 |
| #8 | Uintah County, UT | $1M | 46 |
| #9 | Iron County, UT | $2M | 45 |
| #10 | Carbon County, UT | $534K | 14 |
What drives the Market Score
How Spa & Med Spa attractiveness is measured
Frequently asked questions
Spa & Med Spa market in Utah: common questions
How big is the spa & med spa market in Utah?
The statewide spa & med spa total addressable market in Utah is $223M, aggregated across 10 MSAs. This represents 1.1% of the $19.6B U.S. spa & med spa market.
How does Utah rank nationally for spa & med spa?
Utah ranks #25 of 51 states by spa & med spa TAM — the 52th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive spa & med spa metros in Utah?
PinpointIQ ranks the top spa & med spa metros in Utah by Market Score (a vertical-specific attractiveness composite): #1 Salt Lake City, UT MSA ($91M TAM, Market Score 95); #2 Ogden, UT MSA ($46M TAM, Market Score 93); #3 Provo, UT MSA ($52M TAM, Market Score 93); #4 Summit County, UT ($9M TAM, Market Score 86); #5 St. George, UT ($10M TAM, Market Score 78). Market Score weighs the drivers of spa & med spa demand and operator concentration.
What drives spa & med spa attractiveness in Utah's metros?
PinpointIQ's Spa & Med Spa Market Score for every MSA in Utah is computed from 3 components: % HH Income >$150K (45%); Population 50-64 (30%); Median HH Income (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many spa & med spa markets does PinpointIQ cover in Utah?
PinpointIQ covers all 10 Metropolitan Statistical Areas (MSAs) in Utah for spa & med spa, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get spa & med spa market data for a specific Utah metro?
Individual metro pages are available for every MSA in Utah covered by PinpointIQ. You can also pull a free spa & med spa market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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