Tire & Oil Change Market in
Milwaukee, WI
$189M TAM · Market Score 67/100 · Ranked #43 of 925 MSAs by TAM
Bottom-up market data for the Milwaukee, WI MSA. Sourced from PinpointIQ's MSA-level intelligence platform.
Market Score breakdown
How Milwaukee scored 67/100 for Tire & Oil Change
PinpointIQ's Market Score is a percentile-weighted composite. The components + weights are set per vertical. Milwaukee ranks in the 83th percentile nationally for Tire & Oil Change.
| Component | Weight | Value | Percentile |
|---|---|---|---|
| Estimated Vehicles | 40% | 1,081,563 | 96 |
| Fragmentation Score | 35% | 29 | 26 |
| Median HH Income | 25% | 78,218 | 79 |
TAM by segment
$189M in Milwaukee broken down by segment
Demographic snapshot
Who lives and buys in Milwaukee
Frequently asked questions
Tire & Oil Change market in Milwaukee: common questions
How big is the tire & oil change market in Milwaukee, WI?
The tire & oil change market in Milwaukee, WI has a total addressable market of $189M, calculated bottom-up from U.S. Census, BLS, and IRS County Business Patterns data at the census-tract level. This makes Milwaukee the #43 largest tire & oil change market of 925 U.S. MSAs.
How many tire & oil change companies are in Milwaukee?
PinpointIQ tracks 56 tire & oil change establishments in the Milwaukee MSA, employing approximately 542 people. Establishment counts are sourced from IRS County Business Patterns and refreshed monthly.
How does Milwaukee rank nationally for tire & oil change?
Milwaukee scores 67/100 on PinpointIQ's Tire & Oil Change Market Score, ranking #154 of 925 U.S. metros — the 83th percentile nationally. The Market Score is a percentile-weighted composite of the vertical-specific drivers that make a metro attractive for tire & oil change operators and investors.
What drives tire & oil change demand in Milwaukee?
PinpointIQ scores Milwaukee's tire & oil change market on 3 components: Estimated Vehicles (40% weight, 96th percentile); Fragmentation Score (35% weight, 26th percentile); Median HH Income (25% weight, 79th percentile). The weights are calibrated to the tire & oil change vertical and applied consistently across every U.S. MSA.
What are the biggest tire & oil change sub-segments in Milwaukee?
Milwaukee's $189M tire & oil change TAM breaks down into: Oil_tire Oil Oil Changes ($152M, 80% of TAM); Oil_tire Oil Rotation Inspect ($38M, 20% of TAM). Segment sizes reflect PinpointIQ's bottom-up model at the census-tract level.
Is Milwaukee growing? How does population affect the tire & oil change market?
Milwaukee has a population of 1,568,938 and has declined 0.4% over the last 5 years. Population change is one of the drivers of tire & oil change demand and factors into PinpointIQ's Market Score alongside vertical-specific attractiveness metrics.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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