Urgent Care & Primary Care Market in
North Carolina
$4.1B statewide TAM · 38 metros · Rank #10/51 states · 2.9% of national TAM
Bottom-up rollup across every metro in North Carolina. PinpointIQ covers all 38 MSAs in the state.
Top metros
Most attractive Urgent Care & Primary Care metros in North Carolina
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Raleigh, NC MSA | $778M | 95 |
| #2 | Charlotte, NC MSA | $1.2B | 92 |
| #3 | Durham, NC MSA | $263M | 88 |
| #4 | Wilmington, NC MSA | $181M | 87 |
| #5 | Moore County, NC | $47M | 75 |
| #6 | Winston, NC MSA | $238M | 72 |
| #7 | Greensboro, NC MSA | $269M | 71 |
| #8 | Jacksonville, NC | $74M | 71 |
| #9 | Burlington, NC | $61M | 69 |
| #10 | Fayetteville, NC MSA | $127M | 60 |
What drives the Market Score
How Urgent Care & Primary Care attractiveness is measured
Frequently asked questions
Urgent Care & Primary Care market in North Carolina: common questions
How big is the urgent care & primary care market in North Carolina?
The statewide urgent care & primary care total addressable market in North Carolina is $4.1B, aggregated across 38 MSAs. This represents 2.9% of the $140.7B U.S. urgent care & primary care market.
How does North Carolina rank nationally for urgent care & primary care?
North Carolina ranks #10 of 51 states by urgent care & primary care TAM — the 82th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive urgent care & primary care metros in North Carolina?
PinpointIQ ranks the top urgent care & primary care metros in North Carolina by Market Score (a vertical-specific attractiveness composite): #1 Raleigh, NC MSA ($778M TAM, Market Score 95); #2 Charlotte, NC MSA ($1.2B TAM, Market Score 92); #3 Durham, NC MSA ($263M TAM, Market Score 88); #4 Wilmington, NC MSA ($181M TAM, Market Score 87); #5 Moore County, NC ($47M TAM, Market Score 75). Market Score weighs the drivers of urgent care & primary care demand and operator concentration.
What drives urgent care & primary care attractiveness in North Carolina's metros?
PinpointIQ's Urgent Care & Primary Care Market Score for every MSA in North Carolina is computed from 3 components: Total Population (45%); Median HH Income (30%); Total Pop Growth (5-Year) (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many urgent care & primary care markets does PinpointIQ cover in North Carolina?
PinpointIQ covers all 38 Metropolitan Statistical Areas (MSAs) in North Carolina for urgent care & primary care, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get urgent care & primary care market data for a specific North Carolina metro?
Individual metro pages are available for every MSA in North Carolina covered by PinpointIQ. You can also pull a free urgent care & primary care market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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