Urgent Care & Primary Care Market in
Oregon
$2.1B statewide TAM · 20 metros · Rank #19/51 states · 1.5% of national TAM
Bottom-up rollup across every metro in Oregon. PinpointIQ covers all 20 MSAs in the state.
Top metros
Most attractive Urgent Care & Primary Care metros in Oregon
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Portland, OR MSA | $1.3B | 91 |
| #2 | Bend, OR | $121M | 88 |
| #3 | Salem, OR MSA | $181M | 83 |
| #4 | Eugene, OR MSA | $144M | 75 |
| #5 | Medford, OR | $86M | 73 |
| #6 | Albany, OR | $52M | 72 |
| #7 | Corvallis, OR | $39M | 70 |
| #8 | Morrow County, OR | $33M | 58 |
| #9 | Douglas County, OR | $36M | 52 |
| #10 | Clatsop County, OR | $16M | 51 |
What drives the Market Score
How Urgent Care & Primary Care attractiveness is measured
Frequently asked questions
Urgent Care & Primary Care market in Oregon: common questions
How big is the urgent care & primary care market in Oregon?
The statewide urgent care & primary care total addressable market in Oregon is $2.1B, aggregated across 20 MSAs. This represents 1.5% of the $140.7B U.S. urgent care & primary care market.
How does Oregon rank nationally for urgent care & primary care?
Oregon ranks #19 of 51 states by urgent care & primary care TAM — the 64th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive urgent care & primary care metros in Oregon?
PinpointIQ ranks the top urgent care & primary care metros in Oregon by Market Score (a vertical-specific attractiveness composite): #1 Portland, OR MSA ($1.3B TAM, Market Score 91); #2 Bend, OR ($121M TAM, Market Score 88); #3 Salem, OR MSA ($181M TAM, Market Score 83); #4 Eugene, OR MSA ($144M TAM, Market Score 75); #5 Medford, OR ($86M TAM, Market Score 73). Market Score weighs the drivers of urgent care & primary care demand and operator concentration.
What drives urgent care & primary care attractiveness in Oregon's metros?
PinpointIQ's Urgent Care & Primary Care Market Score for every MSA in Oregon is computed from 3 components: Total Population (45%); Median HH Income (30%); Total Pop Growth (5-Year) (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many urgent care & primary care markets does PinpointIQ cover in Oregon?
PinpointIQ covers all 20 Metropolitan Statistical Areas (MSAs) in Oregon for urgent care & primary care, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get urgent care & primary care market data for a specific Oregon metro?
Individual metro pages are available for every MSA in Oregon covered by PinpointIQ. You can also pull a free urgent care & primary care market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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