Water & Wastewater Utilities Market in
Iowa
$149M statewide TAM · 23 metros · Rank #32/51 states · 0.8% of national TAM
Bottom-up rollup across every metro in Iowa. PinpointIQ covers all 23 MSAs in the state.
Top metros
Most attractive Water & Wastewater Utilities metros in Iowa
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Des Moines, IA MSA | $48M | 92 |
| #2 | Ames, IA | $6M | 77 |
| #3 | Iowa City, IA | $10M | 76 |
| #4 | Cedar Rapids, IA MSA | $16M | 74 |
| #5 | Davenport, IA MSA | $21M | 66 |
| #6 | Dubuque, IA | $6M | 56 |
| #7 | Waterloo, IA | $9M | 56 |
| #8 | Sioux City, IA | $8M | 42 |
| #9 | Cerro Gordo County, IA | $3M | 34 |
| #10 | Dickinson County, IA | $1M | 31 |
What drives the Market Score
How Water & Wastewater Utilities attractiveness is measured
Frequently asked questions
Water & Wastewater Utilities market in Iowa: common questions
How big is the water & wastewater utilities market in Iowa?
The statewide water & wastewater utilities total addressable market in Iowa is $149M, aggregated across 23 MSAs. This represents 0.8% of the $18.8B U.S. water & wastewater utilities market.
How does Iowa rank nationally for water & wastewater utilities?
Iowa ranks #32 of 51 states by water & wastewater utilities TAM — the 38th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive water & wastewater utilities metros in Iowa?
PinpointIQ ranks the top water & wastewater utilities metros in Iowa by Market Score (a vertical-specific attractiveness composite): #1 Des Moines, IA MSA ($48M TAM, Market Score 92); #2 Ames, IA ($6M TAM, Market Score 77); #3 Iowa City, IA ($10M TAM, Market Score 76); #4 Cedar Rapids, IA MSA ($16M TAM, Market Score 74); #5 Davenport, IA MSA ($21M TAM, Market Score 66). Market Score weighs the drivers of water & wastewater utilities demand and operator concentration.
What drives water & wastewater utilities attractiveness in Iowa's metros?
PinpointIQ's Water & Wastewater Utilities Market Score for every MSA in Iowa is computed from 3 components: Total Households (40%); Fragmentation Score (35%); Total Pop Growth (5-Year) (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many water & wastewater utilities markets does PinpointIQ cover in Iowa?
PinpointIQ covers all 23 Metropolitan Statistical Areas (MSAs) in Iowa for water & wastewater utilities, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get water & wastewater utilities market data for a specific Iowa metro?
Individual metro pages are available for every MSA in Iowa covered by PinpointIQ. You can also pull a free water & wastewater utilities market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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