Behavioral Health & Counseling Market in
Maryland
$1.3B statewide TAM · 8 metros · Rank #23/51 states · 1.3% of national TAM
Bottom-up rollup across every metro in Maryland. PinpointIQ covers all 8 MSAs in the state.
Top metros
Most attractive Behavioral Health & Counseling metros in Maryland
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Lexington Park, MD Metro Area | $99M | 78 |
| #2 | Baltimore, MD MSA | $1.1B | 72 |
| #3 | Hagerstown, MD MSA | $89M | 69 |
| #4 | Salisbury, MD MSA | $36M | 64 |
| #5 | Cumberland, MD | $22M | 53 |
| #6 | Ocean Pines, MD Micro Area | $16M | 52 |
| #7 | Talbot County, MD | $12M | 32 |
| #8 | Dorchester County, MD | $8M | 20 |
What drives the Market Score
How Behavioral Health & Counseling attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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