Behavioral Health & Counseling Market in
New York
$9.2B statewide TAM · 27 metros · Rank #2/51 states · 9.2% of national TAM
Bottom-up rollup across every metro in New York. PinpointIQ covers all 27 MSAs in the state.
Top metros
Most attractive Behavioral Health & Counseling metros in New York
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Rochester, NY MSA | $301M | 83 |
| #2 | Buffalo, NY MSA | $313M | 83 |
| #3 | Syracuse, NY MSA | $185M | 82 |
| #4 | Kiryas Joel-Poughkeepsie-Newburgh, NY Metro Area | $258M | 78 |
| #5 | New York, NY MSA | $7.3B | 75 |
| #6 | Kingston, NY | $59M | 72 |
| #7 | Glens Falls, NY | $36M | 69 |
| #8 | Albany, NY MSA | $298M | 69 |
| #9 | Monticello, NY Micro Area | $22M | 67 |
| #10 | Columbia County, NY | $19M | 63 |
What drives the Market Score
How Behavioral Health & Counseling attractiveness is measured
Frequently asked questions
Behavioral Health & Counseling market in New York: common questions
How big is the behavioral health & counseling market in New York?
The statewide behavioral health & counseling total addressable market in New York is $9.2B, aggregated across 27 MSAs. This represents 9.2% of the $100.5B U.S. behavioral health & counseling market.
How does New York rank nationally for behavioral health & counseling?
New York ranks #2 of 51 states by behavioral health & counseling TAM — the 98th percentile. The ranking is based on aggregate MSA-level TAM within each state's geographic boundaries.
What are the most attractive behavioral health & counseling metros in New York?
PinpointIQ ranks the top behavioral health & counseling metros in New York by Market Score (a vertical-specific attractiveness composite): #1 Rochester, NY MSA ($301M TAM, Market Score 83); #2 Buffalo, NY MSA ($313M TAM, Market Score 83); #3 Syracuse, NY MSA ($185M TAM, Market Score 82); #4 Kiryas Joel-Poughkeepsie-Newburgh, NY Metro Area ($258M TAM, Market Score 78); #5 New York, NY MSA ($7.3B TAM, Market Score 75). Market Score weighs the drivers of behavioral health & counseling demand and operator concentration.
What drives behavioral health & counseling attractiveness in New York's metros?
PinpointIQ's Behavioral Health & Counseling Market Score for every MSA in New York is computed from 3 components: Total Population (40%); Fragmentation Score (35%); % HH Income >$150K (25%). Each component is scored at the national percentile level before being weighted into the composite.
How many behavioral health & counseling markets does PinpointIQ cover in New York?
PinpointIQ covers all 27 Metropolitan Statistical Areas (MSAs) in New York for behavioral health & counseling, with TAM, Market Score, competitive landscape, and demographic drivers available at each MSA and down to the census-tract level.
Where can I get behavioral health & counseling market data for a specific New York metro?
Individual metro pages are available for every MSA in New York covered by PinpointIQ. You can also pull a free behavioral health & counseling market report for any specific metro through PinpointIQ's report tool, or start a trial to access the full platform including competitive landscape and business-level data.
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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