Behavioral Health & Counseling Market in
Utah
$1.2B statewide TAM · 10 metros · Rank #25/51 states · 1.2% of national TAM
Bottom-up rollup across every metro in Utah. PinpointIQ covers all 10 MSAs in the state.
Top metros
Most attractive Behavioral Health & Counseling metros in Utah
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Salt Lake City, UT MSA | $467M | 77 |
| #2 | Provo, UT MSA | $270M | 73 |
| #3 | Logan, UT | $47M | 72 |
| #4 | Ogden, UT MSA | $247M | 71 |
| #5 | Summit County, UT | $38M | 71 |
| #6 | St. George, UT | $59M | 63 |
| #7 | Brigham City, UT-ID Micro Area | $21M | 62 |
| #8 | Iron County, UT | $15M | 53 |
| #9 | Uintah County, UT | $10M | 39 |
| #10 | Carbon County, UT | $4M | 5 |
What drives the Market Score
How Behavioral Health & Counseling attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
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