Gyms & Fitness Studios Market in
Missouri
$469M statewide TAM · 25 metros · Rank #17/51 states · 1.8% of national TAM
Bottom-up rollup across every metro in Missouri. PinpointIQ covers all 25 MSAs in the state.
Top metros
Most attractive Gyms & Fitness Studios metros in Missouri
Ranked by Market Score — PinpointIQ's vertical-specific attractiveness composite. TAM shown for reference.
| Rank | Metro | TAM | Market Score |
|---|---|---|---|
| #1 | Kansas City, MO MSA | $174M | 72 |
| #2 | Columbia, MO | $13M | 69 |
| #3 | Cape Girardeau, MO | $4M | 62 |
| #4 | St. Louis, MO MSA | $212M | 59 |
| #5 | Springfield, MO MSA | $22M | 58 |
| #6 | Johnson County, MO | $2M | 55 |
| #7 | Jefferson City, MO | $8M | 55 |
| #8 | St. Joseph, MO | $5M | 50 |
| #9 | Phelps County, MO | $2M | 42 |
| #10 | Pettis County, MO | $1M | 42 |
What drives the Market Score
How Gyms & Fitness Studios attractiveness is measured
TAM figures reflect PinpointIQ's bottom-up market size model built from U.S. Census, BLS, IRS County Business Patterns, and other public + commercial sources at the census-tract level. Market Score is PinpointIQ's percentile-weighted composite; the components and weights are set per vertical and shown above. Data refreshed monthly.
See Gyms & Fitness Studios data in your target markets.
Pull a free market report, start a trial, or walk through your target MSAs live.
Contact us
Questions, partnerships, or just want to learn more. We'd love to hear from you.